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Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's most significant industry program in Las Vegas high-end jets are enticing purchasers with their smooth silhouettes, plush cabins - and progressively, their usage of alternative fuels.

Fuel producers and jetmakers are keen to display novel forms of aviation fuel deemed less hazardous to the environment, from used cooking oil to the distinctly less attractive meat waste.

Business jet operators, like airlines, have acquiesced environmental pressure on aviation and dedicated to cutting in half carbon emissions by 2050 compared to 2005.

Their hope is that embracing renewable fuel to suppress emissions might make organization jets more appealing to ecologically mindful purchasers - particularly corporations facing questions over sustainability from investors or green project groups.

The availability of less contaminating personal jets could likewise spare the rich and popular the unfavorable promotion experienced by Britain's Prince Harry and his wife Meghan over a current personal jet journey to southern France.

Five Gulfstream jets on display screen in Las Vegas are using California-produced fuel from inedible beef tallow.

The current waste-based fuels consist of "fats, grease and oils that are by-products of the food market," said Bryan Sherbacow, chief commercial officer of Boston-based biofuel manufacturer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our product is inedible."

A few of the other 79 aircraft on display are anticipated to be powered by 150,000 gallons of other eco-friendly fuel mixes anticipated to be pumped at the program.

FLIGHT SHAMING

Private jets account for less than 0.1% of total annual carbon emissions worldwide, but can produce, usually, as much as 20 times more carbon emissions per guest mile than jetliners, according to the London-based personal charter firm Victor.

Prince Harry has actually defended his periodic use of private jets to guarantee his family's safety, and has actually stated that on the unusual celebrations he does not fly commercially he offsets his emissions.

But planemakers state events such as the furore over his schedule have included fresh obstacles for a market already aiming to validate its contribution to cutting business expenses.

"Incidents of flight shaming involving making use of personal jets are unfortunate when you think about that our market has provided fuel efficiency enhancements of 40% over the previous 40 years," said Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel use will help the market make inroads with corporations and wealthy buyers. According to industry data, billionaires just have a 19% company jet ownership rate.

But even an image remodeling - with jets sporting stickers like "this aircraft flies on renewable fuels" and organisers adding alternative fuel pumps for visiting aircrafts - is not likely to satisfy all critics at the Oct 22-24 luxury jet event.

Environmentalists and some experts remain doubtful that biojetfuels, typically blended 50-50 with kerosene, will make a considerable effect on public understandings about luxury travel.

"No amount of jatropha curcas or Brazil-nut fuel can make company jets look eco-friendly," said air travel expert Richard Aboulafia.

Demand from service jet operators for sustainable fuels now far surpasses supply and their interest might drive future production, Sherbacow said.

World Energy, which produces 40 million gallons of biofuel at its California plant, could expand production approximately 150 million gallons by 2022.

Corporate charter business and experts are also seeing more interest from customers who wish to purchase carbon credits to offset emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions played a function in a business jet utilization research study his company recently for a Fortune 500 company.

"At the end of the day, I believe that rate, cost per hour, range, speed and performance, that's still the (sales) driver. But I believe individuals are ending up being more mindful of the sustainability of operations and how it affects the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)